How to get your Shopify products into ChatGPT
There is no submission form and nothing to buy. Eligible Shopify products are syndicated automatically. The work is making sure yours are eligible, and then making them the ones worth naming.
In short
- Eligible Shopify products are syndicated automatically. There is nothing to submit and nothing to buy.
- Clear exclusions first: zero prices, missing images, unpublished products, Unlisted status, the seo.hidden flag.
- Then fill the matching fields, publish your policies, and measure whether assistants name you.
Step one: stop being excluded
Nothing else matters until this is clean. Check for zero prices, missing images, unpublished products, Unlisted status and the seo.hidden flag. These are pass-or-fail.
- Every product has a title and at least one image
- Every product has a price above zero
- Every product is published to a storefront channel
- No product you want recommended is Unlisted or hidden from search engines
- Your storefront is not password protected
Step two: make matching possible
Fill the fields Shopify names: type, vendor, collections, tags, barcode and real variant option names. Write descriptions that mention the attributes shoppers actually ask about rather than restating the title.
Step three: publish policies
Assistants reference your refund, privacy and terms pages when a shopper asks how you operate. Unpublished policies mean the assistant cannot vouch for you at the moment of decision.
Step four: measure, then repeat
Ask buying questions from your category and count how often you are named. Catalogs drift after every bulk import and theme change, so this is maintenance rather than a project.
Doing this at catalog scale
The four steps above are the entire method and none of them requires software. For a few dozen products, an afternoon and a spreadsheet will get you there, and you will understand your own catalog better afterwards than any report would have taught you.
It stops being reasonable somewhere around a few hundred products, and it stops being a project at all once you accept that catalogs regress. Every bulk import and every app that creates helper products reintroduces exclusions, and nothing in Shopify raises its hand about it. Endcap exists for the re-running rather than the first run: same deterministic checks, grouped by cause, with the three safest fields correctable in bulk and every change reversible.
Common questions
Is there a form to submit my store?
No. Eligibility is the whole mechanism. If your products meet Shopify Catalog requirements they are included by default, and if they do not, no submission would help.
Do I need a specific Shopify plan?
The store must be on a paid plan and must not be password protected. Beyond that the requirements are product-level rather than plan-level, except for the External product URL field which is scoped to the Agentic plan.
How often should I re-check?
After every bulk import, app install or theme migration, because those are what reintroduce exclusions. Catalogs regress quietly and nothing in Shopify raises its hand about it.
Check your own store
Enter your Shopify URL and see whether the public products we can inspect show these problems. No install required for the first scan.